Our video library covers various topics related to the home selling process. We aim to ensure a stress-free experience and help educate our clients through seller-tips videos designed to be your go-to resource, explaining the process and providing tools for confidently managing the complexity of selling your house.
What We Do For Our Sellers
Our home selling service, the Complete Selling Solution, is meticulously crafted to save our clients time and money while ensuring they get the absolute best price for their homes.
Our Seller Services
Marketing is the process of selling a good or service, starting with identifying your consumer, promoting and advertising the good, with the ultimate goal of selling the good for the highest return. When marketing real estate, the same concept applies. To sell the property for the highest and best return, we identify the buyer profile most interested in your home, position the property to this profile, advertise the home to the market, and work towards generating multiple offers. At the Brasil Group, we refer to this selling strategy as the Complete Selling Solution. It’s a step-by-step process to get a home ready and sold for the highest and best return, saving our clients time and money throughout the process.
Maximize Your Home's Value!
Hello, Homeowners! I’m Vinicius Brasil, your trusted real estate expert from the Brasil Group, affiliated with Keller Williams. Today, I bring exciting news for those contemplating the sale of their homes. Selling your home is a significant decision, and at the Brasil Group, we understand the importance of making this process seamless and rewarding. That’s why we’re thrilled to introduce a special offer designed to help you unlock your property’s full potential and, ultimately, enhance its value. We proudly present our FREE Pre-Listing Renovation Consultation, a unique opportunity for you to gain valuable insights into maximizing your home’s market value before you make the big move.
Sell Your Home in "As-Is" Condition
By opting for an AS-IS sale, homeowners can avoid the need for repairs or updates, attracting buyers willing to purchase the property in its current condition. This approach minimizes the seller’s responsibilities, reduces the time the property spends on the market, and can result in competitive offers. Additionally, sellers may benefit from lower commissions and other incentives, providing a straightforward solution that suits those looking for a quick and convenient home selling experience.
List Your Home for 3% or Less* Total Commission!
Due to a recent court ruling, sellers are no longer obligated to offer a commission to buyer’s agents. Our innovative commission model ensures fair compensation for buyer’s agents while providing top-level support, years of experience, and robust marketing for sellers. If you’re aiming to sell your home for top dollar and pay a fair commission, reach out to us for more information.
Our comprehensive services include:
Home Preparation: We identify the necessary updates to maximize your home’s value.
Complimentary Home Staging: Our in-house staging enhances your home’s function and appeal, adding value in the eyes of buyers.
Professional Photos: High-quality photos, taken with wide-angle lenses and HDR, capture your home’s features, with the option for aerial photography.
Property Videos: Engaging videos highlight your home’s features and are shared across social media and the property website.
3D Virtual Tours: Virtual property tours enable prospective buyers to walk through your home, fostering higher engagement and interest.
NAR Lawsuit: How Will This Change the Real Estate Industry?
Big changes are coming to real estate and real estate commissions. You may not be aware, but in late October of 2023, a ruling was made in a court case (Burnett v. National Association of Realtors) which challenged long-standing practices surrounding real estate commissions. It argued that NAR and major real estate companies had been engaging in unfair and anti-competitive practices regarding buyer agent commissions. Ultimately, the court ruled that certain practices were restrictive and mandated significant changes. The ruling emphasized transparency and competition, altering how commissions are negotiated and disclosed.
Although this decision is on appeal, it marked a turning point and will reshape the real estate industry as we know it.
Renovate Now, Pay Later!
When it comes to buying a home in our local market, move-in ready properties are highly valued by home buyers. In fact, homes that have been fixed up, brightened, and styled to perfection can fetch a significantly higher price. As a homeowner looking to sell your property for top dollar, you’ll want to take advantage of our “Renovate Now, Pay Later” program. With this program, you don’t need to have the cash upfront to pay for renovations. Our team of expert designers, remodelers, and project managers will quickly update your home, saving you time and money. Best of all, you only pay for the renovations at the end of the escrow, and there are no hidden catches. By using our program, you can expect to see a 10–20% increase in the sale price of your home.
How To Compute Capital Gains of Your Home When You Sell
If you are worried about expensive commissions when selling your home, you may be overlooking a more significant expense. And that expense is capital gains. Did you know that when you sell your California property, you could face capital gains taxes of up to 40%? If you are considering selling your primary residence in California, you should understand how capital gains work. In this video, I discuss capital gains as they relate to selling a home.
DISCLAIMER: I am not a tax expert. I recommend that you consult with a tax professional to better understand your specific tax status or capital gain. Send me a message or email if you need a suggestion for a great tax professional. I am happy to recommend one.
Prop 19: How To Transfer Your Property Taxes To A New Home
Prop 19 allows homeowners 55 and older in California to transfer their existing property taxes to a new principal residence. For example, if you currently pay $2,000 yearly in property taxes, you can transfer that payment to a new property. To understand how Prop 19 works and if you are eligible, you’ve got to watch the whole video.
How to Buy and Sell a Home at the Same Time
Many homeowners face this challenge, but it is doable with the right strategy and guidance.We’ll cover everything you need to know to successfully buy and sell a home at the same time, from timing your transactions to evaluating your financing options. So, whether you’re a first-time buyer or an experienced investor, stay tuned to find out how to make your next move a success.
5 Ways to Sell Your Home
Not all homeowners want to sell their homes the usual way or even have their homes listed on the MLS. Maybe they need to sell quickly or don’t want to deal with the effort of setting up the house and holding showings and open houses. Sometimes homeowners are purchasing a new house and want or need to sell their current property quickly to secure the transaction. After working with hundreds of sellers, I understand that everyone’s demands are unique, therefore I’ve adapted my services to accommodate a variety of various options to meet the sellers’ needs. As a homeowner, whether you need a speedy direct sale or want to enhance the sale potential of your house with a few updates, this video is for you. In this video, I go over five different selling scenarios to help you find the most suitable solution for you.
Understanding Real Estate Commissions
As a homeowner who is considering selling their home, it’s important to understand how real estate commission fees work. Since the traditional real estate brokerage model does not employ salaried or hourly agents, listing and buyer agents work strictly on commission. When these agents represent a buyer or a seller on a transaction they are paid a commission, which is generally a percentage of the sale price after the home closes escrow.
Should I Fix Up My House or Sell It As-Is?
If you have been thinking of selling your home and dreading all the costly repairs that need to be done before you sell, you may wonder what it would be worth selling “as is” versus paying someone to do the repairs. You know that if you fix up your home to sell you’re going to benefit from a higher price and a quicker sale. However, there may be times where making updates or repairs may not be the best option for selling your home and bringing you the return you are expecting. Before you get started painting and hiring a handyman for those repairs, here are some questions you should ask yourself to understand whether selling “as is” or repairing is the right decision.
When Is the Best Time To Sell a Home?
When Is the Best Time To Sell a Home? In real estate, as in life, timing is everything. A real estate transaction could mean the difference between tens of thousands and hundreds of thousands of dollars. We’ve all heard that the best time to sell your home is in the spring, but the truth is that the best time to sell your home may not be in the spring. In this video, I’d like to explain the timing in our local market and tell you when it’s best to sell your home in Santa Clara.
How to Stage a Home to Sell for Top Dollar
Selling a house that has been staged can result in a higher sale price and a faster sale. Home staging is a marketing technique that transforms your average, personalized home into a showpiece that appeals to the broadest group of buyers, allowing it to sell quickly and at the best price.
Everything Sellers Need to Know About Escrow
As a home seller, you have a lot of things to do between now and the close of escrow. In the purchase agreement, the buyer may have specified a 30-day closing period or even a shorter closing period. In this video, I will walk you through all of the steps of the escrow process, discuss the process, and prepare you for what to expect.
Top 9 Most Common Seller Mistakes
One of the most significant things that can occur in a person’s life is selling their home. It’s a significant event whether you are selling your late mother’s house, moving, or downsizing. You’d think that with the price of homes in Santa Clara and the active Santa Clara real estate market, selling a home in Santa Clara shouldn’t be that difficult. As a home seller, you should be aware that costly mistakes can be burdensome and cost tens or even hundreds of thousands of dollars. Make sure you are aware of the most common selling mistakes in Santa Clara before you list your home for sale.
Webinar: Everything You Need to Know Before Selling Your Home
Learn what it takes to be a successful home seller in our Silicon Valley housing market. I’m Vinicius Brasil, a Silicon Valley native and 20-year licensed real estate agent. If you’re considering selling your home, there’s a lot you should know first. View a recap of my online home-selling seminar. This one-hour webinar was created to help you understand all aspects of selling a home and avoid mistakes.
How to Interview The Agent Who Will Be Selling Your Home
You need to start interviewing agents now to discover the best one to sell your house when you’re ready to sell next year. When choosing an agent to represent you in the sale of your house, there are many factors to take into account. In this video, we discuss some crucial questions to think about before choosing the best real estate agent to sell your house.
Contact Me Today
Have a question? Interested in setting an appointment to talk about your real estate plans? Contact me today.